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A brand for badass women

20:05



Society Nine is a brand for every female fighter founded by strong, empowered, diverse female athletes who are fighters in and out of the ring. 

The idea started out of frustration with the lack of quality equipment available for women.
"Manufacterers think that taking the lowest-quality glove and turning it pink is what we need. I'm here to tell you that this way of thinking is dead wrong" says Lynn Le, the brain behind the project.
She created Society Nine for the female fighter who trains in combat sports, and to also represent the every-female fighter in our lives, across all sports.

Like I talked about in my previous blogpost the average women now a days isn't just a woman. She's a friend, a teacher, a sister, a student working two jobs and above all a fighter. A fighter in the literal sense of the word (let's keep it to boxing, shall we?) but also figuratively speaking: a woman that can take the world! This clothing line is especially made for these strong woman.

"We want to create a movement and community that unites strong, empowered, diverse, fierce woman who are fighter for more than physique. We are the brand for this community of badass woman"




The collection starts with a glove. If you go to google and image-search for "womans boxing glove" you'll find a collection of girly pink boxing gloves (just try it!) But according to Lynn, most of the woman's boxings gloves aren't at all adapted to the needs of woman.

The team behind Society Nine studies every boxing glove on the market to understand how they were constructed, what materials they used and how they fit. Next they asked different woman in sports (professionals but also amateurs) to their opinion and with that feedback they made their first design.






I think it is great that people like Lynn start projects like this. Gender equality is definitely not where it's supposed to be in the world of sports and this is a step in the right direction. I hope woman will feel empowered to do whatever they want to, even if it's in a mens world. The Kickstarter for this project is still running and they are already halfway to their pledged goal.

For more information, a sneak peak of their collection and the progress of the Kickstarter check out this webpage.

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About me

Hi my name is Anouck. I like cats, food, photography and the color mintgreen. This is a blog about the discoveries of an International Lifestyle student.